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SOCIETY FOR MARKETING ADVANCES PUBLICATIONS

With conference registration, you earn a one-year membership to SMA. This membership allows you access to online journals.  Once you log in, you have links to the Journal websites.

1

SMA JOURNALS

Society of Marketing Advances provides online access to Marketing Journals included with membership. To log in, click below.

2

SMA NEWSLETTERS

The Newsletter of the Society for Marketing Advances is published twice a year.   

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SMA CONFERENCE PROCEEDINGS

The Society has been publishing its Proceedings since 1973.

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INTERNATIONAL JOURNAL OF ADVERTISING

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JOURNAL OF MARKETING THEORY AND PRACTICE

Addresses and advances substantive, managerial issues in marketing by linking emerging marketing theory with business applications for marketing practitioners.

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For more information about Calls For Papers or Publishing Guidelines, visit their site

MARKETING EDUCATION REVIEW

Publishes innovative approaches to marketing education in areas such as consumer behavior, data management, psychology, economics, technology and sociology.

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For more information about Calls For Papers or Publishing Guidelines, visit their site

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JOURNAL OF GLOBAL SCHOLARS OF MARKETING SCIENCE

Publishing global research on marketing theory, science, methodology, strategy, planning, management, and practice, including ethics and legal issues.

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For more information about Calls For Papers or Publishing Guidelines, visit their site

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JOURNAL OF CONSUMER MARKETING

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JOURNAL OF CONSUMER AFFAIRS

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JOURNAL OF MACROMARKETING

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The Society for Marketing Advances (SMA) is a premier marketing association that hosts an annual conference that brings together marketing educators and professionals from the United States and abroad. SMA is founded to foster service, research, and education in all phases of marketing and to encourage the exchange of ideas among members with similar interest.  SMA endeavors to promote the growth of intellectual leadership in the field of marketing on the part of teachers, researchers, and students in universities and executive business and government.

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