SMA 2020 Annual Conference [VIRTUAL]
November 5 - 6, 2020
Conference registration includes complimentary 1-Year SMA membership.


________________________________________________________________________________________________________________________________The Society for Marketing Advances (SMA) is a premier marketing association that hosts an annual conference that brings together marketing educators and professionals from the United States and abroad. 

SMA is founded to foster service, research, and education in all phases of marketing and to encourage the exchange of ideas among members with similar interest.  SMA endeavors to promote the growth of intellectual leadership in the field of marketing on the part of teachers, researchers, and students in universities and executive business and government.

Extra Extra . . . Marketing Education Review - New Calls for Papers

COViD-19 Special Issue   |   Innovation Issue

MER is also open for regular submissions!!

2020 SMA Annual Conference

Virtual (info forthcoming)

Analysis for a Brave New Marketing World

The SMA Annual Conference brings together marketing educators and professionals from throughout the United States and abroad. The 2020 SMA Annual Conference will be held at Fort Worth, Texas from November 4 - 7, 2020. Conference registration includes complimentary SMA membership.

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2021 SMA Annual Conference

November  3 - 6, 2021
Hilton Orlando Buena Vista Palace
Orlando, Florida.


2022 SMA Annual Conference

November 2 - 5, 2022
Hilton Charlotte University Place
Charlotte, NC

SMA Conference Benefits

  • Great networking opportunity - connect again with your colleagues at the conference.
  • Present and listen to ideas and papers that are at the cutting edge of marketing.
  • Online access to the Journal of Marketing Theory and Practice and Marketing Education Review
  • Online access to the SMA Conference Proceedings
  • Eligible for conference workshops
  • Special pricing for hard copies of the Journal of Marketing Theory and Practice and Marketing Education Review (subscriptions run for the calendar year following the membership year)
    • One year $30 to USA addresses
    • One year $45 to addresses outside the USA

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